Updated: Jul 15
Historically, IT Fusion has been seen as a cost center. However, IT must deliver true business value. In order to do so, organizations need to break down silos and align their IT initiatives with business goals.
Business IT fusion is an approach to business and technology that unites IT and business functions to deliver a seamless customer experience. This fusion is based on cooperation and collaboration.
The IT department is responsible for keeping systems and networks secure. It also manages databases, inventories, and employee/customer relationship management. IT teams make decisions regarding company-wide practices and investments. It also provides devices to employees for their everyday use.
Businesses have a variety of digital tools that enable communication, online marketing, and cashless payments. Technology has transformed sales functions. Today, every organization must have a strong digital presence.
In order to create an inclusive company culture, business leaders and IT professionals must get to know each other. In addition to learning more about each other's goals, they need to understand their own cultures.
When IT and business professionals work together, they have the opportunity to share ideas, brainstorm solutions, and troubleshoot problems. This collaboration helps build an environment of organizational change. Ultimately, it can inspire commitment to the changes being made.
A common misconception is that IT is too technical for the business. However, IT is a key part of most businesses today. Information technology enables businesses to communicate with millions of customers globally. Whether an organization wants to sell goods or promote services, it needs to have a strong digital presence.